New soft implant
More than just mushrooms!
A happy customer is a returning customer. A motto that In Fine could almost engrave on its façade!
This was the case of KiOmed Pharma, a pharmaceutical company specialising in innovative osteoarthritis, skin ageing and eye disease treatments.
The brief resulted in easy-to-read packaging, and featured a visual explanation of KiOmedine®’s dual protective and lubricating properties.
Logo & packaging
First step: creating a logo and packaging for KiOmedine®, with the aim of supplying this specialists-only product with a fresh, impactful and dynamic image.
From the graphic charter to the websitewww.kiomedpharma.com
Donner vie à leur nouveau produit Kiomedine, un traitement anti-arthrite révolutionnaire tout juste sorti de leurs labos, à base de... champignons. Ils souhaitaient aussi qu’In Fine les accompagne dans leur réflexion et leur stratégie marketing. La recherche c’est une chose. Commercialiser le fruit de celle-ci en est une autre.
Second challenge: using KiOmedine’s ® graphic charter to create a website .
Based on these two creations, In Fine also created a crystal-clear brochure on what the treatment entails, so that scientists and providers realise how useful it is. This was by means of obvious words and images, including the stylised
Creation of media
Having applied the graphic charter to all media intended for professionals, In Fine is working on its third phase: producing patient-friendly material. Or how to explain that a mushroom can save a knee!
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